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Business Marketing Intake Series - Part I
Your Products and Services
Products and Services
Describe your product/service line:
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List all of your products and services and how you work with your clients.
Who are your primary competitors?
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What are your differentiators and how are you better than your competitors?
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Which services are you using as an introductory, low-cost offering to engage new business opportunities?
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For example, a half-day workshop, a low-cost training program, a lower-tier product, etc.
How long is your typical sales cycle?
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How long does it take for your ideal client take to decide to buy from you, even if it is the low-risk, low-cost product/service?
Select:
Immediate
Less than a week
One to three weeks
One to three months
Six months to a year
Over a year
Describe any services that you want to change or add to your business:
Describe how you continually provide value in the form of free content to your list:
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What is your highest profit service? (Provide a detailed description)
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What is the service(s) you enjoy delivering the most and find the most fulfilling?
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Which of your products/services do you find get the best results for your clients?
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Thank you!
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